Challenge
Challenge
IMG Academy encountered unique challenges in its journey to enhance its digital presence and align it with its prestigious global reputation. One significant obstacle was the need to overhaul and automate its recruitment processes, which had been largely manual, resulting in missed opportunities and inefficiencies.
Additionally, IMG Academy recognized the necessity of implementing a comprehensive system to track and attribute sales inquiries to specific geographic territories - essential for improving global sales representation and ensuring personalized attention to inquiries from various regions.
Outcome
Results
Services
Website Development
ATLARGE collaborated closely with IMG Academy to optimize website performance and user experience, utilizing technologies like Drupal 8 and Symfony2. This resulted in faster load times, improved navigation, and an enhanced digital platform that catered to a diverse audience, including seasoned professionals and newcomers to the sports world.
CRM Integration
The integration of Microsoft Dynamics CRM accounting software streamlined communication and relationship management for IMG Academy, allowing for personalized interactions with its global audience. This customized solution facilitated efficient operations and strengthened IMG Academy's digital presence.
International Sales
To expand its global reach and ensure consistent branding across territories, ATLARGE developed a dedicated international sales representative portal for IMG Academy. This portal empowered the institution to efficiently connect with its diverse international audience while maintaining a cohesive brand image.
Outcome
We rebuilt their market position from the ground up
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